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Marketing, Advertising, PR

Salary for position Digital marketing manager in Bulgaria

Average net monthly salary in Bulgaria is
An employee's salary is influenced by several factors, primarily the region in which they work, length of experience, company size, and more.
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80% of people earn:
2,361 - 5,467 BGN
10% earn less lthan 2,361 BGN
10% earns more than 5,467 BGN
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Salaries in the survey are expressed in net.

Based on the Zaplatomer.bg salary survey, 80% of people on the Digital marketing manager position in the Bulgaria earn between 2,361 BGN and 5,467 BGN monthly net.

10% of employees earn less than 2,361 BGN and 10% of people earn more than 5,467 BGN.

The survey is based on data from employees, cleaned of extreme and duplicate values. By taking a free, anonymous survey, you will get a more accurate salary comparison with other people working in the same position as you.
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What kind of work does Digital marketing manager typically do

  • Development, planning and implementation of a digital marketing strategy
  • Development and management of own and paid digital communication channels
  • Raising brand awareness, number of visitors and visibility on targeted social media and channels
  • Proposing and developing content creation for blog, social networks and newsletter campaigns
  • Setting and meeting measurable goals - key performance indicators (KPIs) of digital marketing and their implementation at the level of campaigns, projects and overarching goals of the company
  • Preparation of reports on the success of implemented activities in order to maximize business results
  • Research and analysis of the potential of online channels
  • Monitoring the competition and proposing new marketing solutions

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The most common career path of an employee

The graphic shows how employees most often progress in their careers. Click on the name of the position to get to its detail with salary data.

Position Digital marketing manager in the labour market

In the salary ranking,
the job position takes

130. place

Women representation in position

75%

Average age of respondent by position

33

621. place

Medical Orderly

Medicine & Social Care

Salary group 1

971 - 1,528 BGN

131. place

Senior Statistician

Economy, Finance, Accountancy

Salary group 2

1,901 - 6,072 BGN

130. place

Digital marketing manager

Marketing, Advertising, PR

Salary group 2

2,361 - 5,467 BGN

129. place

Business Analyst

Commerce

Salary group 2

2,259 - 5,616 BGN

1. place

IT Director

Top Management

Salary group 3

5,205 - 16,830 BGN

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  • Salary for the position by region, education, experience, company size, age
  • Distribution of respondents into wage bands
  • Salary range from 1st to 9th decile
  • A breakdown of all monitored non-financial benefits
  • Analysis of financial benefits
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Frequently asked Questions

Frequently asked questions and answers about the salary for the position Digital marketing manager.

The total gross salary for the position Digital marketing manager ranges between 2,088 BGN and 8,575 BGN per month. For an accurate comparison, we recommend checking your salary through the questionnaire on Zaplatomer.bg to get a more precise view of the salary, considering the region where you work.

The highest-earning employees in the position Digital marketing manager have a total gross salary of at least 5,467 BGN per month.

10% of the highest-earning employees in this position have a total gross salary higher than 5,467 BGN per month, and 10% of the lowest-earning employees in this position have a total gross salary lower than 2,361 BGN per month. By participating in our salary survey, you will get an accurate comparison of your salary with the market average, considering the region where you work.

After working for 5 years, the position Digital marketing manager earns 4,051 BGN per month gross.

You need to be well prepared for salary negotiations. During salary negotiation, we recommend focusing on the following aspects:
  • find out the current market value of the position – on Zaplatomer.bg you can check it for free and anonymously
  • highlight your experience and achievements – it is good to time the salary discussion well
  • expanded responsibilities – if you work beyond your role and assigned duties
  • prepare alternatives – if a salary increase is not possible, there are other options (bonuses, extra vacation, etc.)

The salary data comes from a pay survey where everyone can anonymously compare their salary with other employees working in the same position. We clean and process this data according to our methodology. For the position Digital marketing manager, we currently have 103 verified respondents collected.